First, we agree the change you want to make in your business.

– Do you want to launch?
– Increase sales?
– Generate memberships?
– Sign-up volunteers?
– Motivate staff?
– Attract more visitors?
– Inform customers?

Whatever it is, we work with you to agree the change required and what success will look like at the end of the campaign.

Next, we get to know you and the audiences you want to engage. Through research, social listening, trend tracking and analysis of your current activity and performance we immerse ourselves in your world.

Only then can we create a campaign strategy that is totally relevant to you and the challenges and opportunities you face.

If you’re in launch phase, we can help create your brand identity and voice as part of this process.

Armed with this insight, we roll up our sleeves and get creative.

We develop an overall umbrella campaign theme that will engage, inspire and motivate your audiences.

We show how your brand will come to life across all channels to drive the change you want to see.

We then agree a tactical plan of when and where your campaign will come to life. It could be one, some or all of the following:

Paid ads across digital, social, print and out of home sites.

Earned coverage in the media or with online influencers and partners.

Owned campaign content on your website, social media and intranet.